Privacy Policy

Last updated: June 2026

1. Introduction

This Privacy Policy explains how Centralita IA collects, uses and protects personal data when users visit our website, contact us, call our phone numbers, interact with our AI-powered phone answering system, or communicate with us through WhatsApp Business.

We process personal data in accordance with the General Data Protection Regulation (EU) 2016/679, the Spanish Organic Law 3/2018 on Data Protection and Digital Rights Guarantee, and other applicable data protection regulations.

2. Data Controller

  • Trade name: Centralita IA
  • Country: Spain
  • Email: juan.ayensa@certifica-t.app
  • Phone: +34 941 722 094
  • Website: centralita-ia.com

3. What Data We Collect

We may collect the following personal data:

  • Name and surname, when provided by the user.
  • Phone number.
  • Email address, when provided.
  • Company name, when provided.
  • Information included in phone calls, voice messages, contact forms, emails or WhatsApp messages.
  • Call metadata, such as date, time, duration, caller number and call status.
  • Appointment or message details when the user asks to schedule a meeting, leave a message or request a callback.
  • Technical data related to website usage, such as IP address, browser type and device information.

If call recording or transcription is enabled, we may process the content of the call in order to provide the service, improve call handling, keep a record of the request or allow the recipient to review the message.

4. Purpose of Processing

We process personal data for the following purposes:

  • To answer incoming calls through our automated phone assistant.
  • To identify the reason for the call.
  • To transfer calls to the appropriate person or department.
  • To check whether a person is available to receive a call.
  • To take messages when the recipient is not available.
  • To store call records and call notes.
  • To manage appointment requests, callbacks or customer enquiries.
  • To communicate with users by phone, email or WhatsApp Business.
  • To provide customer support.
  • To improve the quality and reliability of our phone answering service.
  • To comply with legal obligations.

5. AI-Powered Call Handling

Our service may use artificial intelligence to answer phone calls, understand the user's request, route the call, take messages or generate summaries of the conversation.

The AI system does not make legally binding decisions about users. Its purpose is to assist with call management, customer support and administrative communication.

Where applicable, users may request to speak with a person or leave a message for a human representative.

6. WhatsApp Business Communications

If users contact us through WhatsApp Business, or if we communicate with them through WhatsApp Business in relation to a request, appointment, message or service, we may process:

  • Phone number.
  • WhatsApp profile name, if visible.
  • Message content.
  • Date and time of the communication.
  • Information necessary to respond to the request.

We use WhatsApp Business as a communication channel. WhatsApp and Meta may process certain data according to their own terms and privacy policies.

Users may stop receiving WhatsApp communications by replying "STOP" or by contacting us at juan.ayensa@certifica-t.app.

7. Legal Basis

We process personal data based on one or more of the following legal bases:

  • The user's consent, when the user voluntarily contacts us or provides information.
  • The performance of a contract or pre-contractual measures, when processing is necessary to provide a requested service.
  • Our legitimate interest in answering calls, managing messages, improving our service and maintaining business communications.
  • Compliance with legal obligations.

8. Data Sharing

We may share personal data with service providers necessary to operate the service, including:

  • Hosting and cloud infrastructure providers.
  • Phone, VoIP and telecommunications providers.
  • AI, speech-to-text, text-to-speech or call processing providers.
  • WhatsApp Business / Meta service providers.
  • CRM, calendar, automation or customer support tools.
  • Professional advisors when legally required.

These providers may only access the data needed to provide their services.

9. International Transfers

Some technology providers may process data outside the European Economic Area. When this happens, we use appropriate safeguards recognised by applicable data protection law, such as Standard Contractual Clauses or adequacy decisions.

10. Data Retention

We keep personal data only for as long as necessary for the purposes described in this Privacy Policy.

Call records, messages, summaries or transcriptions may be retained for the time necessary to manage the request, provide the service, review communications, prove consent where applicable, or comply with legal obligations.

Users may request deletion of their data when legally applicable.

11. User Rights

Users may exercise the following rights:

  • Right of access.
  • Right to rectification.
  • Right to erasure.
  • Right to restriction of processing.
  • Right to object.
  • Right to data portability.
  • Right to withdraw consent at any time.
  • Right to lodge a complaint with a supervisory authority.

In Spain, users may contact the Spanish Data Protection Agency (AEPD) if they believe their data protection rights have been violated.

12. How to Exercise Your Rights

Users can exercise their rights by contacting us at:

juan.ayensa@certifica-t.app

The request should include enough information to identify the user and process the request. We may ask for additional information if necessary to verify identity.

13. Security

We apply appropriate technical and organisational measures to protect personal data against unauthorised access, alteration, disclosure, loss or destruction.

However, no electronic communication or storage system can be guaranteed to be completely secure.

14. Minors

Our services are not directed to minors. We do not knowingly collect personal data from children. If we become aware that data from a minor has been collected without proper authorisation, we will take reasonable steps to delete it.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be published on this page with the corresponding "Last updated" date.

16. Contact

For questions about this Privacy Policy or the processing of personal data, users can contact:

  • Centralita IA
  • Email: juan.ayensa@certifica-t.app
  • Phone: +34 941 722 094